Product Management
Build capacity and confidence to lead teams through an effective product life cycle. Apply end-to-end product management processes and frameworks to real-world scenarios, from evaluating user feedback to managing a roadmap and creating a minimum viable product for a comprehensive view of effective product management practices.
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Ideal For
This is a beginner-friendly program with no prerequisites, although students may have had exposure to product development concepts or be informally taking on PM responsibilities in their current role.
This is a beginner-friendly program with no prerequisites, although students may have had exposure to product development concepts or be informally taking on PM responsibilities in their current role.
This is a beginner-friendly program with no prerequisites, although students may have had exposure to product development concepts or be informally taking on PM responsibilities in their current role.
What to Expect
SKILL LEVEL
Beginner
DURATION
40 Hours | 10 Weeks
CERTIFICATION
After Completion
LANGUAGE
English
Skills You Will Learn
Pre-Work on Product Management Fundamentals
Intro to Product Management
The PM Ecosystem
Aligning with Business Needs
Understanding Your Market
Customer Research
From Research to Insights
Validating Assumptions
Pre-Work on Product Management Fundamentals
Intro to Product Management
The PM Ecosystem
Aligning with Business Needs
Understanding Your Market
Customer Research
From Research to Insights
Validating Assumptions
Pre-Work on Product Management Fundamentals
Intro to Product Management
The PM Ecosystem
Aligning with Business Needs
Understanding Your Market
Customer Research
From Research to Insights
Validating Assumptions
Working with UX
Feature Prioritisation
Product Planning
Product Development Frameworks
Working with Developers
Continuous Discovery
Managing Product Health
Communicating Like a PM
Final Presentations
Working with UX
Feature Prioritisation
Product Planning
Product Development Frameworks
Working with Developers
Continuous Discovery
Managing Product Health
Communicating Like a PM
Final Presentations
Working with UX
Feature Prioritisation
Product Planning
Product Development Frameworks
Working with Developers
Continuous Discovery
Managing Product Health
Communicating Like a PM
Final Presentations
Module
Expand All +
Pre-Work: Preparatory Lessons
Units 1-2: Intro to Project Management and The PM Ecosystem
Units 3-4: Aligning with Business Needs and Understanding Your Market
Module
Expand All +
Pre-Work: Preparatory Lessons
Units 1-2: Intro to Project Management and The PM Ecosystem
Units 3-4: Aligning with Business Needs and Understanding Your Market
Course Outcome
For the Product Management final project, learners will execute the PM process from end to end, developing a product or feature that’s aligned with both customer needs and business goals.
The professional-standard documentation and stakeholder presentation compiled will showcase:
Research and discovery work.
Competitive research highlighting market gaps and trends.
Prototypes and MVPs to validate key assumptions.
Key metrics to monitor and improve product health.
A roadmap to future growth.
For the Product Management final project, learners will execute the PM process from end to end, developing a product or feature that’s aligned with both customer needs and business goals.
The professional-standard documentation and stakeholder presentation compiled will showcase:
Research and discovery work.
Competitive research highlighting market gaps and trends.
Prototypes and MVPs to validate key assumptions.
Key metrics to monitor and improve product health.
A roadmap to future growth.
For the Product Management final project, learners will execute the PM process from end to end, developing a product or feature that’s aligned with both customer needs and business goals.
The professional-standard documentation and stakeholder presentation compiled will showcase:
Research and discovery work.
Competitive research highlighting market gaps and trends.
Prototypes and MVPs to validate key assumptions.
Key metrics to monitor and improve product health.
A roadmap to future growth.
Course Intake
1 April 2025 → 1 May 2025
Every Tuesday and Thursday | 8PM → 10PM
Content Provider
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General Assembly offers courses in software engineering, data analytics and data science, product management, user experience design, digital marketing and others. In today’s job market, these digital skills are becoming increasingly important as more and more industries are turning to tech-driven solutions for their day-to-day operations.
General Assembly offers courses in software engineering, data analytics and data science, product management, user experience design, digital marketing and others. In today’s job market, these digital skills are becoming increasingly important as more and more industries are turning to tech-driven solutions for their day-to-day operations.
General Assembly offers courses in software engineering, data analytics and data science, product management, user experience design, digital marketing and others. In today’s job market, these digital skills are becoming increasingly important as more and more industries are turning to tech-driven solutions for their day-to-day operations.
Frequently Asked Questions
Will I earn a certificate?
Will I earn a certificate?
Will I earn a certificate?
Can I work full time while enrolled in this course?
Can I work full time while enrolled in this course?
Can I work full time while enrolled in this course?
What projects will I work on during the course?
What projects will I work on during the course?
What projects will I work on during the course?
What are the professional backgrounds of product management students?
What are the professional backgrounds of product management students?
What are the professional backgrounds of product management students?
Do I need prior experience in product management?
Do I need prior experience in product management?
Do I need prior experience in product management?
Module
Expand All +
Pre-Work: Preparatory Lessons
Units 1-2: Intro to Project Management and The PM Ecosystem
Units 3-4: Aligning with Business Needs and Understanding Your Market
Module
Expand All +
Pre-Work: Preparatory Lessons
Units 1-2: Intro to Project Management and The PM Ecosystem
Units 3-4: Aligning with Business Needs and Understanding Your Market